Selling Your Park City Home

Our Proven Plan to Help You to Sell Your Home. When you're ready to take the next step toward selling your home, we're here to help. We have developed a proven, comprehensive plan for selling homes. Our business model is simple, "Quality rather than Quantity".

When we list your home, there is no up front cost to you. We cover all the expenses and marketing costs. We are compensated only if we successfully sell your home, so your success truly is our success. Our promise is to work hard to ensure that you get the best price, in the quickest time with a transaction as smooth as possible. As we get into the process of photography, marketing, showings, offers, negotiating, and eventually closing the sale, it can all be an overwhelming and emotionally charged process. Just remember, we will be your guide throughout every step of the way. 

Steps for Selling Your Home in Park City: 

Why are you selling your home?

Step 1 - Selling Consultation
Our top priority is not only the successful sale of your home, but more importantly to provide you with a real estate experience that is stress-free and satisfying. The more we can know about why you are selling, and how soon you need to be sold, will help us determine the proper marketing timeframe to produce the most beneficial results. Mutual communication will help us to fully understand your needs, concerns and expectations. We are committed to always work for your best interests because our goal is the same as yours. 

What will buyers think of your home's price?

Step 2 - Develop Pricing Strategy
When searching for a home, buyers will go through extensive comparison shopping with much of their concern focused on price. With the ease of finding information on the internet, buyers today are so well educated on the real estate market's activity and pricing. It is so important for us to determine a realistic and accurate market value for your home. We want to set the price of your home high enough to ensure a maximum return to you, yet still appear attractive to buyers when compared to similar homes. 

Where do buyers search to find the home they purchase?

Step 3 - Develop Marketing Strategy
Knowing where buyers come from is the first step in developing a strong and successful marketing campaign. The typical home buyer views numerous homes before purchasing. Specific information sources they use play a more significant role in the decision of which homes they view. We have an expansive portfolio of marketing avenues we utilize, but it is clear that some marketing sources provide a greater rate of success. 

What marketing has the best chance to find the right buyer?

Step 4 - Implement Customized Marketing Plan
Knowing where buyers find the home they purchase has enabled us to develop a very comprehensive, focused and effective marketing plan. We will use our many powerful marketing resources and will fully customize our plan to best promote your home's most desirable qualities. The result is a highly favorable perception of your home reaching a greater pool of potential buyers. Here's a hint about our marketing plan, over 90% of buyers are actively searching the web when looking for a home.

What should I do to get my home ready to sell?

Step 5 - Understanding Your Role
Your role throughout the selling process can have a great impact on it’s success. Working as a team, we can maximize our efforts to reach our common goal of selling your home at the highest possible price in the shortest period of time. Together we'll walk through your home, and we'll provide recommendations and tips for you to best prepare your home for showings. 

Once I get an offer, how will I know if its the best offer?

Step 6 - Negotiating the Purchase Contract
Our experience, knowledge and commitment to you will truly shine once we receive an offer for your home. There are many factors to consider besides the price. This is where we really make a difference as we assist you in evaluating every important term of the contract, and determine a focused strategy to be sure we are looking out for your best interests. 

Once we are under contract, what happens?
Can the buyer cancel, when do we really know we are truly sold?

Step 7 - Managing the Transaction through Closing
Once you accept a buyer’s offer, your home is then considered “Under Contract". Although under contract for sale, we will still have much work to do to ensure a successful closing. Many of these steps will have strict deadline dates applied, and if not completed properly and on time, could cause forfeiture of the contract and loss of the sale. Again, we will be your guide throughout each and every very important step. 

For most of us, our home is our biggest investment. When it's time to sell, get the value you deserve with the help of a professional Park City Realtor®. If you'd like to discuss your next home sale today, please contact us anytime.

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Our system for selling homes is so powerful and so successful that we have developed our plan for use by other Realtors® throughout the country. We have an additional marketing business with an online store at Through our online store, we have sold our home selling system to hundreds of real estate agents in almost all 50 states and even some to international clients. Our plan works so well that today, many other realtors and their selling clients are benefiting from our proven expertise.

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